7.02.19
6 min. read

Livongo clients mostly small commercial pilots? FDA easing.

Issue 009. Livongo clients mostly small commercial pilots? FDA easing under Trump.

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Welcome to E&O.

Last week's newsletter had a head-turning 86 percent open rate. Here's what's happening this week:

  • Yes, it's only Tuesday but we're early because your editor is hightailing it to Cape Cod this week for fireworks and fried clams.
  • Forget moonshots, capture lions: Two different digital therapeutics teams just took home prizes at Cannes. The first went to this nightmarish, animated short for The Learning Corp.'s Constant Therapy program, which helps trauma patients recover from brain injuries. The other was The Pharma Grand Prix prize, which went to GSK and its ad agency in China for an app that asks you to blow into the phone's microphone to screen for COPD. It's WeChat-powered and China-only.
  • But wait, there's more...

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It's a good one, too.
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